Veganuary Month 2025

Posted on

Join the New Year's Revolution

Veganuary has inspired and supported millions of people to try vegan since 2014 – with participants from almost every country in the world. We have worked with businesses to drive up vegan options in shops and restaurants, and have made veganism more visible and accessible through our work with national and international media.

WELCOME TO VEGANUARY!

For over a decade, Veganuary has been encouraging people to try vegan for January and beyond. Millions of people from almost every country in the world have tried vegan with us since we launched in 2014, and the food landscape has changed dramatically. Veganuary is focused on changing consumer behaviours and attitudes, while providing all the information and practical support required to make the transition to veganism as easy and as enjoyable as possible through the month.

People can take part at Try Vegan With Us | Vegan Challenge | Veganuary

Veganuary is more than a pledge: we also support brands, retailers and restaurants to expand their plant-based options. Last year, thousands of businesses took part in Veganuary, while more than 2,100 new vegan products and menus were launched. Some of the most exciting launches were Hard Rock Cafe’s global Veganuary menu, Wagamama’s lion’s mane ‘steak’ bulgogi, Beyond Meat’s plant-based pepperoni in Pizza Hut and Costa Coffee’s range of plant-based options made in collaboration with BOSH!. Veganuary now has official country chapters in the US, UK, Spain, Germany, India and Latin America. We also work with partner organisations who run additional Veganuary campaigns in Mexico, Italy, France, Switzerland, Austria, Singapore, Australia, South Africa, Peru and Malaysia.   Veganuary in numbers   Veganuary 2025 | Home | The Go Vegan 31 Day Challenge